What is Mobile First?

This is an approach where the design is first drawn for mobile phones (because 70% of traffic comes from there), and only then is it adapted for wide PC screens.

WEBGlossary

UX/UI design

Related services

Web Development

Although these terms are always written together, they mean different things. **UX (User Experience)** is how the product works and how convenient it is to use (logic, structure). **UI (User Interface)** is how the product looks (colors, fonts, animations).

Difference between UX and UI

Imagine building a house: • UX designer is an architect. He decides where the load-bearing walls will be, how many rooms are needed, and whether it will be convenient to walk from the kitchen to the living room. He draws black and white diagrams (wireframes). • UI designer is an interior designer. He decides what color the wallpaper will be, what texture the sofa will have and what style the lamps will be. It makes the product beautiful.

An ideal product should be both convenient and beautiful. A beautiful but confusing site (good UI, bad UX) will scare away customers.

Development process

1) Research (interviews with users). 2) Creation of information architecture. 3) Wireframing (black and white screen sketches). 4) UI design (adding style, colors, typography). 5) Prototyping (clickable model in Figma).

Impact on business

01Increase in sales

Simplifying checkout (UX) in an online store from 5 steps to 2 dramatically reduces the percentage of abandoned carts.

02Trust in the brand

Modern, premium UI design subconsciously convinces the client that your product is high-quality and reliable.

/ FAQ

No. A designer creates layouts in Figma. Then the developer (Front-end) converts these layouts into working code (HTML/CSS/JS).

UX/UI design

/ UX/UI design

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